Get featured in The Times
National stories, written to The Times's standard
We write a custom feature about you and manage the placement. You approve every word before it goes live.
- You approve every word
- Unlimited revisions
- Reply within 24 hours
How do I get featured in The Times?
We develop your story, write the feature to editorial standard, and manage the placement. You approve every word before anything goes live.
About The Times
The Times is a national daily newspaper published in London and owned by News Corp through News UK. Its sister paper is The Sunday Times, and it covers news, comment, business, sport and culture.
Why a feature here matters
The Times is read by decision-makers across British business, politics and the professions, so a feature there carries weight with the people you most want to reach.
Best for: UK founders and chief executives, finance and legal professionals, physicians, academics, policy experts, and leaders of established British organisations.
How coverage happens at The Times
There are two ways in. You can approach The Times yourself: pitch the reporter who covers your subject, send a short pitch to the comment desk, or write a letter through the route the paper gives on its own site. That route is free, but it is slow, competition is intense, there is no promise of a reply, and the editors decide what runs. The second way is to work with DNA. We develop the angle with you, write the feature to The Times's standard, and manage the placement. You approve every word before it goes live, and we will tell you plainly if another title would suit your story better.
The kind of story that lands
The Times writes for a national, well-informed readership, so the story needs evidence and authority. Its business and money pages suit founders and executives explaining what a change means for companies, investors or consumers across Britain. Its comment pages suit a clear argument on a live national debate from someone with real standing. Its life and style pages suit experts in health, family, work and wellbeing with practical, specific advice. Strong pieces carry named people, hard detail and a reason a national reader should care now. Local stories need a national consequence, and promotion presented as insight does not fit.
How to Get Featured in The Times
To get featured in The Times, you need a story its reporters want to cover, a letter or comment piece accepted by its editors, or a feature developed and placed with professional help. This page is about The Times of London, the British national daily, not The New York Times or The Times of India. The Times sets out how to reach its newsroom and its letters editor on its own site, and that is where to start if you want to submit a story or article yourself.
Going direct is free, but competition is intense, the editors decide what runs and there is no promise of a reply. DNA offers another way in: we develop the story with you, write it to The Times's standard, manage the placement, and you approve every word before it goes live.
What The Times is
The Times is a national daily newspaper published in London and one of the oldest and best-known newspapers in the world. It is owned by News Corp through News UK, and its sister paper is The Sunday Times, which has its own editor and staff. It publishes in print, online and through its app, and in recent years has also run Times Radio.
What The Times covers
- News from the UK and around the world, with strong coverage of Westminster politics.
- Comment, with its own columnists, leading articles and contributions from outside writers.
- Business and money, covering companies, markets, the economy and personal finance.
- Sport, culture, life and style, travel and puzzles, including its well-known crossword.
- Letters, a page with a long tradition and a loyal readership.
How to get featured in The Times
Most people in The Times appear because a reporter or section editor needed them: a company in the news, an executive with evidence on a trend, an expert who can explain a change clearly. Read the section you want to be in and note who writes about your subject. A pitch that is exclusive, specific and backed by evidence is the only kind worth sending to a national desk.
A feature about your business or expertise is a different task. That is where DNA works: we shape the angle, write the piece to The Times's standard and manage the placement, and you sign off every word.
How to get an article published in The Times
The Times's comment pages are led by staff columnists, and outside pieces are commissioned or chosen by the comment editors. The paper does not run a general write-for-us programme, and we will not guess at length or exclusivity rules. If you want to submit an article, the realistic routes are to approach the comment desk with a short pitch on a live debate, explaining what you would argue and why you are qualified, or to work with an agency that can develop the piece. For a story rather than an opinion, approach the relevant news or business reporter directly.
How to get a letter published in The Times
The Times letters page is one of the most competitive spaces in British newspapers. The paper explains how to send a letter on its own site. What tends to work is brevity, a direct response to something The Times has recently published, and real expertise or experience: a doctor on a health story, a head teacher on schools policy. Include your name, address and any relevant position. Letters are edited and many more are received than printed.
What makes a strong piece for The Times
The Times writes for a national, well-informed readership, so a piece needs evidence, authority and a clear argument. Local stories need a national consequence. Business pieces should explain what a change means for companies, investors or consumers across Britain. For another British national title, compare how stories are shaped for The Independent.
How the process works
With DNA the work runs in four steps. We check whether your story suits The Times and tell you plainly if another title would fit better. You share the substance. We draft the feature to The Times's standard and revise it with you. Once you have approved every word, we manage the placement and send you the live link.
How long it takes
Expect weeks rather than days, allowing for the angle, drafting, your review and the placement.
How we get you in The Times
Questions about The Times
Is the The Times coverage a real, published feature?
Yes. It is a genuine article published on the outlet, written about you and your work — not an ad you design yourself.
How long does it take?
Most placements take weeks rather than days. We give you a realistic timeline for The Times before we start, and never promise a date we cannot control.
What if I am not happy with the draft?
You review and revise until it is right. Nothing publishes without your approval.
How do I get a letter published in The Times?
Send a short letter through the route The Times gives on its own site, responding to something it has recently published. Include your name, address and any relevant expertise, and keep it brief.
How do I submit a story or article to The Times?
For news, approach the reporter who covers your subject with a specific, evidenced pitch. For comment, pitch the comment desk with your argument and credentials. There is no general write-for-us programme.
Is this guide about The New York Times?
No. It covers The Times, the London national daily. The New York Times, The Times of India and other papers with similar names are separate publications.