Get featured in NY Daily News
New York stories, written to the Daily News standard
We write a custom feature about you and manage the placement. You approve every word before it goes live.
- You approve every word
- Unlimited revisions
- Reply within 24 hours
How do I get featured in NY Daily News?
We develop your story, write the feature to editorial standard, and manage the placement. You approve every word before anything goes live.
About NY Daily News
The New York Daily News is one of New York City's best-known newspapers and one of the original American tabloids, and it is part of Tribune Publishing. It covers city news, politics, crime, sport, entertainment and opinion across the five boroughs.
Why a feature here matters
The Daily News is a household name in New York, so a feature there reaches customers, employers and community leaders across the five boroughs in a paper they already know.
Best for: New York founders, small business owners, physicians, lawyers, property and housing professionals, nonprofit leaders and experts with a city angle.
How coverage happens at NY Daily News
There are two ways in. You can approach the Daily News yourself: find the reporter who covers your subject and send a short, specific pitch, or submit an op-ed or letter to the opinion desk through the route listed on its site. This approach is free, but it is slow, and the editors decide what runs and when. The second way is to work with DNA. We develop the angle with you, write the feature to the Daily News standard and manage the placement. You approve every word before it goes live, and nothing is published without your sign-off.
The kind of story that lands
The Daily News is written for working New Yorkers, so a story needs a real city stake and plain language. Its local coverage suits a business owner, landlord or community leader explaining what a city decision means on the ground in a particular borough. Its opinion pages suit expert analysis of a New York issue, from housing and transit to schools and public safety. Its entertainment coverage fits venues, restaurants and cultural organisations with something genuinely new. Strong pieces carry named people, street-level detail and a clear reason a New Yorker should care now. National commentary with a New York name added on top rarely fits, and neither does a company announcement with no wider consequence for the city.
How to Get Featured in the NY Daily News
To get featured in the NY Daily News, you either give one of its reporters a New York story worth covering, submit an op-ed for its opinion editors to consider, or have a feature developed and placed with professional help. Whichever route you take, the story needs a real New York angle, because the paper is written for people who live and work in the city.
Pitching the newsroom yourself is free, but it is slow and the editors decide what runs. DNA offers another way in: we develop the story with you, write it to the Daily News standard, manage the placement, and you approve every word before it goes live.
What the NY Daily News is
The New York Daily News is one of the city's best-known newspapers and one of the original American tabloids, famous for its punchy front pages and headlines. It is part of Tribune Publishing, the group that also publishes the Chicago Tribune and other big-city dailies. Its public service reporting has been recognised with Pulitzer Prizes, and it has long positioned itself as a paper for ordinary New Yorkers across all five boroughs.
What the NY Daily News covers
The site is built around New York City news: crime and the courts, City Hall and state politics, transit, housing and the neighbourhoods of Manhattan, Brooklyn, Queens, the Bronx and Staten Island. Sport is a major draw, with close coverage of the Yankees, Mets, Knicks, Nets, Giants, Jets and Rangers. It also covers entertainment and celebrity news, opinion, and national stories that matter to New Yorkers.
How to get featured in the NY Daily News
For news coverage, the practical route is to identify the reporter who covers your subject, read what they have written recently, and send a short, specific note with the facts and the reason a New Yorker should care. Bylines make it clear who covers which beat, and the paper lists ways to reach its newsroom on its site. A pitch that names New York people, places and consequences will travel much further than a general press release.
Be realistic about the bar: the Daily News covers what it judges newsworthy for the city, and no form turns a company announcement into a story.
How to submit an op-ed to the NY Daily News
The Daily News runs guest opinion pieces and letters from readers alongside its own editorials and columnists. Its opinion desk accepts op-ed submissions through the route listed on its site, and that page sets out the current requirements, so read it before you send anything. In general terms, a strong submission:
- Makes one clear argument about a New York issue that is in the news.
- Comes from someone with real expertise in, or direct experience of, the subject.
- Is direct and readable, in keeping with the paper's plain-speaking style.
- Is a finished piece offered to the Daily News alone rather than sent to several outlets at once.
What makes a strong piece for the Daily News
City relevance is the first test. A landlord or tenant advocate on a housing change, a small business owner on what a new city rule means for shops in Queens, a physician on a public health issue in the Bronx or a transit expert on the subway all fit. Strong pieces carry named people, street-level detail and good timing, and they speak to working New Yorkers rather than to insiders. For a sense of how national stories are shaped differently, see the guide to USA Today.
How the process works
With DNA, the work runs in four steps. We check whether your story has a real New York angle and tell you plainly if it does not. You share the substance: what you do, what has changed and why it matters to the city. We draft the feature to the Daily News standard and revise it with you. Once you approve every word, we manage the placement and send you the live link.
How long it takes
Expect weeks rather than days. The angle, the drafting, your review and the placement all take time.
How we get you in NY Daily News
Questions about NY Daily News
Is the NY Daily News coverage a real, published feature?
Yes. It is a genuine article published on the outlet, written about you and your work — not an ad you design yourself.
How long does it take?
Most placements take weeks rather than days. We give you a realistic timeline for NY Daily News before we start, and never promise a date we cannot control.
What if I am not happy with the draft?
You review and revise until it is right. Nothing publishes without your approval.
How do I submit an op-ed to the NY Daily News?
Send a finished piece through the op-ed route listed on the Daily News opinion pages, and check that page for the current requirements first. Write about a New York issue you know well, make one clear argument, and offer it to the Daily News alone.
Does the Daily News publish letters to the editor?
Yes, it runs letters from readers on its opinion pages. Keep a letter short, respond to something in the news or in the paper, and follow the instructions given on its site.
Can a business be featured in the NY Daily News?
Yes, when there is a story with real New York interest. You can pitch the relevant reporter yourself, or work with DNA: we develop the angle, write the feature to the paper's standard and manage the placement, and you approve every word first.