Get featured on Perez Hilton
Celebrity and pop culture stories, written to fit
We write a custom feature about you and manage the placement. You approve every word before it goes live.
- You approve every word
- Unlimited revisions
- Reply within 24 hours
How do I get featured on Perez Hilton?
We develop your story, write the feature to editorial standard, and manage the placement. You approve every word before anything goes live.
About Perez Hilton
Perez Hilton is a celebrity and entertainment gossip site created by Mario Lavandeira, who writes under the Perez Hilton name. It covers celebrity news, relationships, reality TV, music, film and television.
Why a feature here matters
Perez Hilton has been one of the best-known celebrity gossip sites since the blog era, so a feature there puts an entertainment story in front of readers who follow pop culture closely.
Best for: Musicians, actors, reality TV personalities, influencers, entertainment brands, beauty and fashion labels, and businesses with a genuine celebrity connection.
How coverage happens at Perez Hilton
There are two ways in. You can approach the site yourself: Perez Hilton invites readers to send tips, so you can send a short, factual tip through the route listed on the site, with any pictures or links that support it. This approach is free, but it is unpredictable, and the site decides what it covers and how it frames it. The second way is to work with DNA. We develop the angle with you, write the feature to fit the site's style and manage the placement. You approve every word before it goes live, and nothing is published without your sign-off.
The kind of story that lands
Perez Hilton is about famous people and pop culture, so a story needs a clear celebrity or entertainment hook. A new single, a tour, a reality TV appearance or a collaboration with a well-known name all suit it. Beauty, fashion and lifestyle brands fit when a recognisable person is genuinely involved. The site writes in a conversational, opinionated voice, so a piece needs personality rather than corporate language. Strong pieces have a named star, a fresh development and something readers will want to talk about. A business announcement with no famous face rarely fits, and neither does a story you would not be comfortable seeing discussed in a gossip setting.
How to Get Featured on Perez Hilton
To get featured on Perez Hilton, you need a story with a genuine celebrity or pop culture hook. You can send a tip to the site yourself, or have a feature developed and placed with professional help. Either way, the site covers famous people and the entertainment world, so a story without a recognisable name or a clear link to pop culture rarely has a place there.
Sending a tip yourself is free, but the site decides what it covers and how it frames it. DNA offers another way in: we develop the story with you, write it to fit the site's style, manage the placement, and you approve every word before it goes live.
What Perez Hilton is
Perez Hilton is a celebrity and entertainment gossip site created by Mario Lavandeira, who writes under the Perez Hilton name, a play on Paris Hilton. It began as a personal blog in the mid-2000s and became one of the best-known celebrity sites of the blog era, known for a chatty, opinionated voice. It remains a personality-led site rather than a traditional newsroom, and that shapes what it publishes.
What Perez Hilton covers
The site follows celebrity news and relationships, reality TV, pop music, film and television, and the wider world of influencers and social media stars. Stories range from new releases and red carpet appearances to feuds, break-ups and family news. Coverage is quick and conversational, with the writer's opinion often part of the story, and it leans towards famous names readers already know.
How to get featured on Perez Hilton
The practical route is to start with what the site already covers. Read it for a week and note which names, shows and artists come up again and again. If your story connects to one of them, or involves a well-known person directly, it has a chance. Then send a short, factual note that makes the hook obvious in the first line, with links or pictures that back it up.
Be realistic about the bar. The site writes about famous people, and a launch, an award or a funding round without a recognisable face is not what its readers come for. It is also a gossip site, so think carefully about whether that setting suits your story and your reputation before you approach it.
How to submit a tip to Perez Hilton
Perez Hilton invites readers to send tips, and it lists the route for doing so on the site. Use that route rather than guessing at addresses, and check it for current guidance before you send anything. In general terms, a useful tip:
- Names the person involved and says what has happened in the opening line.
- Is accurate, and you can stand behind every claim in it.
- Includes pictures, video or links you have the right to share.
- Is timely, sent while the story is still fresh.
Never send a tip about someone else that you cannot back up. Gossip still has to be true.
What makes a strong story for Perez Hilton
The strongest stories pair a known name with a fresh development. A singer with a new release or tour, a reality TV personality launching a business, or a beauty brand working with a recognisable star all fit. Personality matters: the site writes with attitude, so material that gives it something to react to works better than a formal statement. If your story is entertainment news with a more industry-focused angle, the guide to The Hollywood Reporter may suit it better, and celebrity lifestyle stories can also fit Us Weekly.
How the process works
With DNA, the work runs in four steps. We check whether your story has a real celebrity or pop culture hook and tell you plainly if it does not. You share the substance: who is involved, what is new and why fans will care. We draft the feature to fit the site's style and revise it with you. Once you approve every word, we manage the placement and send you the live link.
How long it takes
Expect weeks rather than days. Shaping the angle, drafting, your review and the placement all take time, and a story timed to a release or premiere needs planning ahead.
How we get you in Perez Hilton
Questions about Perez Hilton
Is the Perez Hilton coverage a real, published feature?
Yes. It is a genuine article published on the outlet, written about you and your work — not an ad you design yourself.
How long does it take?
Most placements take weeks rather than days. We give you a realistic timeline for Perez Hilton before we start, and never promise a date we cannot control.
What if I am not happy with the draft?
You review and revise until it is right. Nothing publishes without your approval.
How do I submit a tip to Perez Hilton?
Use the tips route listed on the Perez Hilton site, and check it for current guidance first. Name the person involved, say what has happened in the first line and include anything that backs it up.
Will Perez Hilton cover every tip it receives?
No. The site receives far more tips than it can use and covers what fits its readers and its voice. A true, timely tip about a well-known name has the best chance.
Can a brand or business be featured on Perez Hilton?
Yes, when there is a genuine celebrity or entertainment connection. You can send a tip yourself, or work with DNA: we develop the angle, write the feature to fit the site and manage the placement, and you approve every word first.