Dating, entertainment and life for a young audience
We write a custom feature about you and manage the placement. You approve every word before it goes live.
We develop your story, write the feature to editorial standard, and manage the placement. You approve every word before anything goes live.
Elite Daily is a New York-founded digital publication for millennial and Gen Z readers, covering dating, relationships, entertainment, astrology and lifestyle. It is part of Bustle Digital Group.
It speaks directly to younger readers about relationships, culture and everyday life, so a feature here reaches an audience that many brands find hard to reach through traditional titles.
Best for: Consumer and lifestyle brands, dating and wellbeing apps, relationship experts, beauty and fashion founders, entertainers and creators.
There are two ways in. The first is to pitch the editors yourself. Elite Daily is written by its own editorial team and freelance writers, and it does not run an open write-for-us programme, so pitching means finding the editor who covers your area and sending a sharp, specific idea. That route is free, but it is slow, there is no promise of a reply, and the editors decide what runs. The second is to work with DNA. We develop the angle with you, write the feature to Elite Daily's standard, manage the placement and send you the draft first. Nothing goes live until you have approved every word.
Elite Daily writes for younger readers in a conversational, personal voice. Its pages cover dating and relationships, entertainment and celebrity, television and streaming, astrology and horoscopes, beauty, style and life advice. The stories that suit it feel relevant to someone in their twenties: a relationship expert with a fresh take on modern dating, a founder whose app or product solves a real problem for young people, a creator with an honest personal story, or a wellbeing expert with practical advice. Corporate announcements and formal business stories do not fit. If your story is about company growth, a business title will serve you better.
Elite Daily is a digital publication founded in New York for millennial and Gen Z readers. It covers dating and relationships, entertainment, astrology and lifestyle in a conversational, personal voice, and it is part of Bustle Digital Group, whose titles include Bustle and Romper.
If you want to get featured in Elite Daily, you need a story that feels relevant to a young audience. There are two realistic routes: pitch the right editor yourself, which is free but leaves the decision with the publication, or work with an agency such as DNA, which develops a feature about you, writes it to Elite Daily's standard and manages the placement, with your approval on every word.
Dating and relationships are at the centre of the site, from first dates and breakups to friendships and family. Entertainment coverage follows celebrities, television, streaming and music. Astrology and horoscopes are a major strand, with zodiac-led advice running across relationships and life. The site also covers beauty, style, wellbeing, travel and the practical side of being in your twenties, from work to money to living with other people.
People search for "Elite Daily write for us" because, in its early years, the site published a large volume of essays from outside contributors. That is no longer how it works. Today Elite Daily is produced by its editorial team and freelance writers, and it does not run an open write-for-us programme. Freelance journalists pitch individual editors with specific ideas, and the editors decide what to commission.
We are not going to point you to an address or a form, because none is published as an open submission route, and any details on the publication's own site are the reliable source.
If you are an expert, a founder or a creator, the realistic aim is to be part of a story rather than to write one. Relationship experts, therapists, astrologers and founders of dating, wellbeing and beauty brands are the kinds of voices that appear in its coverage. Pitching yourself means finding the editor who covers your area and sending a short, timely idea with a clear angle for young readers.
Working with DNA is the alternative. We develop the angle with you, write the feature to the publication's standard and manage the placement, and you approve every word before it goes live.
Relevance to a young reader comes first. A fresh take on modern dating, an app or product that solves a real problem, an honest personal story, or practical advice that someone in their twenties can use this week all fit. The tone is warm and conversational rather than corporate. If your story is about funding, growth or leadership, a title such as Glamour or a business publication may fit better, and we will tell you so.
We start by understanding what you do and why it matters to younger readers. We find the angle that suits Elite Daily's sections, write the feature in its voice and send you the draft. You ask for changes and approve every word before anything goes live, and we manage the placement from there.
Expect weeks rather than days. Finding the right angle and agreeing the draft take time, and entertainment news can move things around. We do not promise a date or an outcome.
Yes. It is a genuine article published on the outlet, written about you and your work — not an ad you design yourself.
Most placements take weeks rather than days. We give you a realistic timeline for Elite Daily before we start, and never promise a date we cannot control.
You review and revise until it is right. Nothing publishes without your approval.
Not through an open programme. Elite Daily is written by its editorial team and freelance writers who pitch editors directly. The editors decide what is commissioned and published.
Elite Daily is part of Bustle Digital Group, a digital media company whose other titles include Bustle and Romper.
Yes, when the story is genuinely relevant to its young readers. DNA can develop the feature, write it to the publication's standard and manage the placement, and nothing goes live until you have approved every word.