Get featured in Orlando Sentinel
Central Florida news, written to the Sentinel standard
We write a custom feature about you and manage the placement. You approve every word before it goes live.
- You approve every word
- Unlimited revisions
- Reply within 24 hours
How do I get featured in Orlando Sentinel?
We develop your story, write the feature to editorial standard, and manage the placement. You approve every word before anything goes live.
About Orlando Sentinel
The Orlando Sentinel is the main daily newspaper of Orlando and Central Florida. It is part of Tribune Publishing, which is owned by Alden Global Capital.
Why a feature here matters
The Sentinel is the paper of record for one of Florida's fastest-growing regions, so a feature there reaches Central Florida customers, employers and decision-makers in a title they know.
Best for: Central Florida founders, hospitality and tourism firms, property and construction businesses, aerospace and technology companies, clinics and local experts.
How coverage happens at Orlando Sentinel
There are two ways in. The first is to pitch the newsroom yourself: find the reporter who covers your subject, read their recent stories and send a short, specific note using the contact details the paper lists on its site. Opinion pieces and letters go through the route the opinion desk publishes. This is free, but it is slow, and the editors decide what runs and when. The second is to work with DNA. We develop the angle with you, write the feature to the Sentinel's standard and manage the placement. You approve every word before it goes live, and we tell you plainly if your story does not suit a Central Florida readership.
The kind of story that lands
The Sentinel covers a region shaped by growth, tourism and the space industry, and the best stories sit inside those themes. A hospitality operator on what is changing around the theme parks, a homebuilder on demand in a fast-growing suburb, an aerospace supplier hiring on the Space Coast or a clinic responding to a local health need all suit its sections. Its business pages favour firms with a visible stake in the regional economy, and its opinion pages suit expert analysis of a Florida issue. National commentary with Orlando added on top is a weak fit, and so is a product announcement with no wider consequence for Central Florida readers.
How to Get Featured in the Orlando Sentinel
To get featured in the Orlando Sentinel, you need a story that matters to Central Florida and a route to the right desk. That means pitching the reporter who covers your subject, sending an opinion piece or letter to the opinion desk, or having a feature developed and placed with professional help.
Pitching the newsroom yourself is free, but it is slow and the editors decide what runs. DNA offers another way in: we develop the story with you, write it to the Sentinel's standard, manage the placement, and you approve every word before it goes live.
What the Orlando Sentinel is
The Orlando Sentinel is the main daily newspaper of Orlando and Central Florida. It is part of Tribune Publishing, the group that also publishes the Chicago Tribune and the South Florida Sun Sentinel, and Tribune Publishing is owned by Alden Global Capital. Its website at orlandosentinel.com carries the same reporting as the print paper.
What the Orlando Sentinel covers
The core is local news across Orange, Seminole, Osceola and the surrounding counties: city and county government, schools, crime, growth and transport. Florida politics gets steady attention. Business coverage follows the region's economy, and tourism is central to that, so the theme parks and the hospitality industry around them are a standing beat. The paper also follows launches and the wider space industry on Florida's Space Coast.
Sport covers the Orlando Magic, Orlando City, UCF and high school teams. There are entertainment, food and dining pages, and an opinion section with editorials, columnists, guest pieces and letters from readers.
How to submit a story to the Orlando Sentinel
Most people who search for how to submit a story to the Orlando Sentinel want either news coverage or a feature about their business. For news, the paper lists ways to contact its newsroom on its site, and bylines make it clear which reporters cover which beats. Pick the reporter whose recent work matches your subject and send a short note.
A useful pitch:
- States the news in one or two sentences.
- Names the Central Florida place and the people affected.
- Offers someone who can speak on the record.
- Explains why it matters to readers now.
Opinion pieces and letters go through the route the opinion desk lists on its site, which sets out the current requirements. A tip or an op-ed is a suggestion, and coverage is at the paper's discretion.
What makes a strong piece for the Sentinel
The Sentinel serves a fast-growing region with a distinctive economy, and the strongest stories show how that growth plays out. A hospitality founder on staffing near the parks, a builder on housing demand in a growing suburb, a technology firm working with the space industry, or a physician on a health issue facing Florida families all fit.
Good pieces carry named people, local detail and timing. A national story with Orlando added as an afterthought rarely fits, and neither does a product launch with no consequence for the region. For a sense of how national stories are shaped differently, see the guide to USA Today.
How the process works
With DNA, the work runs in four steps. We check whether your story has a genuine Central Florida angle and tell you plainly if it does not. You share the substance: what you do, what has changed and why it matters locally. We draft the feature to the Sentinel's standard and revise it with you. Once you approve every word, we manage the placement and send you the live link.
How long it takes
Expect weeks rather than days. The angle, drafting, your review and the placement all take time, and big news events in Florida, from hurricanes to elections, can move schedules. We do not promise a date or an outcome.
How we get you in Orlando Sentinel
Questions about Orlando Sentinel
Is the Orlando Sentinel coverage a real, published feature?
Yes. It is a genuine article published on the outlet, written about you and your work — not an ad you design yourself.
How long does it take?
Most placements take weeks rather than days. We give you a realistic timeline for Orlando Sentinel before we start, and never promise a date we cannot control.
What if I am not happy with the draft?
You review and revise until it is right. Nothing publishes without your approval.
Can I submit a story to the Orlando Sentinel?
Yes, as a news tip to the reporter or desk that covers your subject, using the newsroom contacts the paper lists on its site. The editors decide whether to follow it up. For a feature about your business, DNA can develop the story with you and manage the placement once you approve the draft.
Does the Orlando Sentinel accept op-eds?
Yes. Its opinion pages run guest pieces and letters alongside editorials and columnists. Use the route the opinion desk lists on its site, check the current requirements, and write about a Central Florida or Florida issue you know well.
What business stories suit the Orlando Sentinel?
Stories tied to the region: growth, tourism and hospitality, housing, the space industry, health and local employers. The clearer the Central Florida connection, the stronger the fit.