How to Get Featured in Fast Company
Fast Company occupies a specific corner of business media: innovation, design, creativity and where work is heading. That focus makes it a strong fit for some founders and a poor one for others.
What Fast Company covers
Ideas more than companies. It publishes on technology, design, sustainability, leadership and the changing shape of work — and it is known for its annual lists recognising innovative companies and people.
Its readers are creative and strategic professionals, which means the writing rewards originality over conventional business news.
The routes in
- Staff editorial. A writer or editor decides your story fits. Free, and their decision alone.
- Executive membership programmes. Like several business titles, Fast Company runs a paid membership community that gives accepted members a route to publish bylined pieces. Application-based, with published pricing.
- Sponsored content. Paid, and labelled as such.
- Agency-assisted pitching. An agency develops the angle and pitches the right editor on your behalf.
As always, be clear which one you are being sold.
What makes a story they will run
A genuinely new idea, or an old problem solved in an unexpected way. Fast Company responds to design thinking, contrarian takes on how work should function, and businesses doing something structurally different rather than just successfully.
"We grew revenue" is not it. "We restructured how our team works and here is what it revealed" is much closer.
What we do
We shape the idea inside your business into a story that reads like an argument rather than an advertisement, then pitch it where it fits. You approve every word before anything goes out.
We will also tell you honestly if your story is a better fit elsewhere.
Frequently asked questions
Can you pay to be in Fast Company?
You can pay for membership programmes or sponsored content, which are official products. Staff editorial coverage cannot be bought.
Is it a good fit for my business?
If your story is about innovation, design, culture or the future of work, yes. If it is a straightforward business or finance story, a different title will serve you better.
How do the annual lists work?
Its recognition lists generally run on published application windows and criteria. They are competitive and worth understanding before you build a plan around them.